Suppose you’ve been diligently applying for jobs online but are struggling to get responses. In that case, you might be missing a critical piece of the puzzle: most job opportunities—about 70% of them—are never publicly advertised. Instead, they are filled through internal promotions, direct referrals, and networking connections. This phenomenon, often called the hidden job…
The Nine Ethical Standards for Business: Your Guide to Integrity, Success and Prosperity
In today’s competitive world, ethical leadership isn’t just the right thing to do—it’s a smart business move. By prioritizing ethics, you can build trust, strengthen your reputation, and attract loyal customers and investors. These Nine Ethical Standards for Business will help you create a responsible and transparent corporate culture. 1. Act with Integrity and Transparency…
The Great Remote Work Backlash: Is Big Business Sabotaging Its Own Future?
Jamie Dimon isn’t mincing words. When JPMorgan employees signed a petition begging for continued remote work, his response was a blunt “Don’t waste time on it. I don’t care how many people sign that f—ing petition.” Scott Galloway, meanwhile, warns that young men are sinking in a sea of isolation, lost without the structure of…
From Politics to Progress: How Local Governments Are Powering Green Change
The evolving political landscape has significantly influenced the momentum of local initiatives to develop green strategies and projects. In some regions, political shifts have reduced federal support for climate initiatives, prompting local governments to take proactive measures. For instance, Reuters reported that following the U.S. Federal Reserve’s withdrawal from the Network for Greening the Financial…
Why People Buy Stuff (Unconsciously)
Marketing isn’t just about pretty pictures and snazzy slogans—it’s about cracking the code of human behavior. Lucky for us, Nancy Harhut’s Using Behavioral Science in Marketing spills the beans on how people make decisions (spoiler: it’s not with logic). According to Nancy, most of us are on autopilot, relying on mental shortcuts called heuristics. These…
Stop Yelling in the Wrong Room: Picking the Right Business Communication Channel
Have you ever tried to break up with someone over text? Or send a “LOL” during a serious meeting? Yeah… awkward. In business, choosing the wrong communication channel can feel just as cringeworthy. Imagine sending a 10-paragraph email to someone who barely reads subject lines. Or, better yet, calling a meeting just to say, “Hey,…
Why New Year’s Resolutions Fail (and How to Actually Stick to Them This Time)
Ah, New Year’s resolutions. That magical list of ambitious goals we make every January 1st, fully believing we’ll morph into our best selves overnight. Fast forward two weeks, and we’re dodging the gym like it’s an ex at the grocery store and ordering takeout for the third time that week. What went wrong? Here’s the…
Freedom? More Like a Business Ball-and-Chain: How to Escape Your Own Trap
Ah, the sweet siren song of self-employment! The freedom to set your hours, pick your clients, and rake in limitless cash. Sounds dreamy, right? Until you realize your “freedom” comes with a 24/7 work schedule, dealing with that one client who drives you bananas and barely scraping by after expenses. Suddenly, you’re not a boss—you’re…
Crafting Irresistible Offers: Make Them So Good, They’ll Feel Silly Saying No
In the wild jungle of today’s market, getting people to choose your product isn’t exactly like selling lemonade at a summer parade. To really stand out, you need an offer that practically grabs customers by the collar and whispers, “You’d be a fool to pass this up.” Here’s the secret sauce to make that happen—and…
Leave Politics at the Door and Avoid Turning Networking into a Debate Club
Elections are popping up everywhere—US Presidential, provincial in BC and New Brunswick, and maybe even a Canadian federal election! It’s hard not to get pulled into the political buzz, especially at business events. But trust me, discussing politics at a networking event is like bringing a porcupine to a balloon party—not the best idea. First…